Is Good&Co's assessment based on Myers-Briggs?

Good&Co's assessment is completely different from Myers-Briggs—in fact, the only similarity between our model and the MBTI is the use of 16 personas. The MBTI classifies humans into binary categories: either extroverted or introverted, sensing or intuitive, thinking or feeling, and finally, judging or perceiving. However, as you’re undoubtedly aware, humans are much more complex than that.

Here at Good&Co, we see each of the measured traits as a continuum that has a space for a wide-range of distinct personalities. While the MBTI often draws assumptions about how an individual’s personality impacts their work style, we do not settle for vague speculations. For example, we’re not just interested in whether you’re an extrovert or introvert—instead, we’re interested in what kind of extrovert or introvert you are, and how that affects your work style. Likewise, our model incorporates crucial work-relevant elements of personality – things like emotional intelligence or attention to detail. These are traits that most other models, including Myers-Briggs, fail to assess.

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